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Out here in our part of America, dreams have
always begun where the waters come together. The people who
first lived on this prairie named their home "Neodesha."
[Nee-oh-de-shay]. An Osage word, it means "the meeting of the
waters".
To this day Cobalt boats anchor night after night in a tradition
of rugged individualism, in the pride of people with
extraordinary skills set among a small town's uncompromising
notion of what might be. We know these people, the neighbors who
come every morning to build these boats. We know their
grandparents and their grandkids, second and third generations
of families now crafting the fourth decade of Cobalts. These are
rooted people, solid in a work ethic born on farms and ranches,
people who understand at first hand the ways in which personal
accountability serves collective achievement. People who grew up
with Cobalt's founder Pack St. Clair in a small town with big
ideas. People with a sense of place. And of time.
Cobalt remains a privately held company, its founders still at
the helm, still engaged in the daily management of Cobalt design
and Cobalt manufacture, still refusing ever to admit that good
enough is good enough. We build boats on the premise that, in
all our work in Neodesha, no one job is more important than
another. There are no assigned parking places here and, if our
president arrives at work a few minutes late, he may expect to
walk to his office from the far north parking lot. As Cobalt has
grown to a company of nearly 600 associates, we try very hard to
perpetuate the genuine sense of family that has characterized
our interactions with each other from the beginning. And so
again tomorrow we will do our part to nourish the implicit trust
which underpins our relationships with Cobalt dealers, with
Cobalt associates and, of course, with the remarkable people who
own Cobalts.
In a place where technology contributes in measurable ways to
every component of a Cobalt's construction but where, in ways
beyond measure, individual effort and personal integrity have
refined the boat-builder's art over more than 30 years of ever
more sophisticated design. In a place where a handshake is still
sufficient to the sealing of a dream.
Out here in our part of America, dreams have
always begun where the waters come together. The people who
first lived on this prairie named their home "Neodesha."
[Nee-oh-de-shay]. An Osage word, it means "the meeting of the
waters".
To this day Cobalt boats anchor night after night in a tradition
of rugged individualism, in the pride of people with
extraordinary skills set among a small town's uncompromising
notion of what might be. We know these people, the neighbors who
come every morning to build these boats. We know their
grandparents and their grandkids, second and third generations
of families now crafting the fourth decade of Cobalts. These are
rooted people, solid in a work ethic born on farms and ranches,
people who understand at first hand the ways in which personal
accountability serves collective achievement. People who grew up
with Cobalt's founder Pack St. Clair in a small town with big
ideas. People with a sense of place. And of time.
Cobalt remains a privately held company, its founders still at
the helm, still engaged in the daily management of Cobalt design
and Cobalt manufacture, still refusing ever to admit that good
enough is good enough. We build boats on the premise that, in
all our work in Neodesha, no one job is more important than
another. There are no assigned parking places here and, if our
president arrives at work a few minutes late, he may expect to
walk to his office from the far north parking lot. As Cobalt has
grown to a company of nearly 600 associates, we try very hard to
perpetuate the genuine sense of family that has characterized
our interactions with each other from the beginning. And so
again tomorrow we will do our part to nourish the implicit trust
which underpins our relationships with Cobalt dealers, with
Cobalt associates and, of course, with the remarkable people who
own Cobalts.
In a place where technology contributes in measurable ways to
every component of a Cobalt's construction but where, in ways
beyond measure, individual effort and personal integrity have
refined the boat-builder's art over more than 30 years of ever
more sophisticated design. In a place where a handshake is still
sufficient to the sealing of a dream.
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